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Juventus | History, Kit, Sponsors, Trophies, Rivals and Club Value

Juventus

Juventus

Serie A / Italy

Juventus Top Scorers

Juventus Standings

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(Last 5 Matches)

2

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1

Draw

2

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Borussia Dortmund
Borussia Dortmund
1 - 2
V/S
Juventus
Juventus
Juventus
Juventus
2 - 2
V/S
Reggiana
Reggiana
Real Madrid
Real Madrid
1 - 0
V/S
Juventus
Juventus
Juventus
Juventus
2 - 5
V/S
Manchester City
Manchester City
Juventus
Juventus
4 - 1
V/S
Wydad Casablanca
Wydad Casablanca

Upcoming Matches

Atalanta
Atalanta
Juventus
Juventus
Sat, Aug 16
6:45 pm
Juventus
Juventus
Parma
Parma
Sun, Aug 24
6:45 pm
Genoa
Genoa
Juventus
Juventus
Sun, Aug 31
4:30 pm

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Juventus football club endearingly known as Juve, was founded on 1 November 1897, by a group of Torinese students. It has been nicknamed la Vecchia Signora, which means the “Old Lady” in accordance with their ancient stature in Italian Football. The club has won 36 official league titles, 15 Coppa Italia trophies and nine Italian Super Cups, being the record holder for all these competitions, since its humble beginnings in the streets of Turin. It was founded under the name of Sport-Club Juventus due to its initial setup as an athletics club, making it is the second oldest active club in the country after Genoa's football section developed in 1893.

The Club is currently not at the peak of its powers with several factors such as, lack of manager consistency, subpar player trades, involvement in shady deals and rise of other Italian giants like AC Milan, Inter Milan and Napoli affecting their aspirations of regaining their seat of power atop the summit of Serie A. Since the departure of their marquee signing Cristiano Ronaldo and generational Argentine and Italian talent in Paulo Dybala and Fredrico Chiesa respectively, they have faced difficulty in maintaining sustainable performances in matches, often faced with a flaccid attack and porous defense.

Juventus History & Key Facts

Juventus began as a thought experiment by a group of young students from the Massimo D'Azeglio Lyceum school in Turin, Italy that established the team unceremoniously while sitting on park benches. The inspiration for the idea of formulation of a team in 1897 came about through exposure to England's pacy strides in the rolling world of football to the elite Italian gentry.

Under the management of the industrial Agnelli family continuously since 1923, the club has evolved significant relationship with the dynasty which can be considered as the oldest and longest one yet in professional sports.

The Juventus team including players such as Michel Platini, Paolo Rossi, Gaetano Scirea and Antonio Cabrini became the first team to win all five major UEFA competitions, i.e., the then European Cup, UEFA Cup, Cup Winner's Cup, UEFA Super Cup and Intercontinental Cup. However, sadly Juventus's first European Cup win was marked by blood during the 1985 match against Liverpool at the Heysel stadium, where 39 fans lost their lives due to crowd violence leading to a subsequent stadium collapse. Despite the mental setback from this unfortunate incident Juventus continued their ascent under manager Marcello Lippi, who was significantly aided in this journey by a star-studded lineup orchestrated through Juventus' irresistible pull consisting of Alessandro Del Piero, Zinedine Zidane, Didier Deschamps, Edgar Davids and Gianluca Vialli, each one being a footballing legend within their own right.

The coinciding of this period with the opening of the luxurious and sonorous Allianz stadium meant that Juventus played with 12 World Class players, with the 12th player, the fans making the stadium resound with Juventus' glory throughout. During this era Juventus attracted global stars like Paul Pogba, Cristiano Ronaldo, Carlos Tevez, etc. Their last successful campaign in the Champions League came under manager Massimiliano Allegri who tool Juventus to the finals but missed out both the times in 2015 and 2017 respectively.

Founded1 November 1897
Current OwnerAgnelli family (Via Exor S.p.a)
CountryItaly
CityTurin
NicknameLa Vecchia Signora (The Old Lady)
LeagueSerie A
StadiumAllianz Stadium
Capacityapproximately 41,500
ManagerIgor Tudor
Squad Size30
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Juventus Net Worth & Value

Juventus is run by one of the most influential and financial well-off family in Italy, which is the Agnelli family. The club publicly traded under Juventus FC SpA on the Milan exchange. Juventus recorded €679 million worth of assets and €639 million in liabilities, recording a €199 million net loss at the end of the 2024 financial year.

According to Forbes, Juventus ranks as the 11th most valuable club worldwide with a valuation of €2.15 billion which places them above AC Milan and Inter Milan based on a similar ranking scale. The lack of Champions League football resulted in Juventus not making operating profits which was conquered this year through their brief stint in the Champions League and financial backing from Exor and minority investor Tether.

Net Worth€606.10 million
Valuation€2.15 billion
Annual Revenue€389 million
Revenue SourcesTicket and matchday sales, Broadcasting rights, Sponsorships, Advertising, Licensing and Merchandising

Juventus Sponsors

Juventus being one of the best clubs in Italy, it is often swamped by major companies in their bid to be represented by them. The current sponsor of the Juventus jersey is Jeep, who has signed a deal to be displayed in the front of the jersey through june 2028. Visit Detroit the other main sponsor has reserved second slot for display on domestic kits while not being included in UEFA games. Juventus garner around €69 million from their shirt sponsorship with Jeep. Juventus have also extended their contract with Adidas their official kit supplier until 2037 for a deal worth €408 million total.

Sponsor CategorySponsor
Primary SponsorJeep
Primary SponsorVisit Detroit
Technical Kit SupplierAdidas

Juventus Rivalries

Juventus have ruled the dynamics of Italian football, along with other heavyweights such as Napoli, AC Milan, Inter Milan and Lazio. The rivalry between AC Milan and Juventus dates back to their long-standing struggle to dominate the race of the Scudetto, as well as in European competitions.

The Bianconeri and Rossoneri combine for over 100 trophies, 109 to be exact. They have been involved in plenty of raging finals where the outcome changed the atmosphere in Milan and Turin. Juventus and Fiorentina have a historic rivalry which unexpectedly developed through controversial player transfers.The most political and deep seeded rivalry of Juventus out of these is with Napoli where differences between the club culture and regime result in the distaste between the co Serie A participants.

Juventus Derbies

Juventus is primarily involved in two derbies in their native land of Italy. The Derby della Mole held between Juventus and Torino FC is also known as the Turin Derby, which is played with much vigor and aggression. One of the fiercest local rivalries in Italy, the worldwide success of Juventus is constantly a thorn in the side of their local rivals, that harbour much humbler dreams of Serie A retention, rather than dominance. At the grassroot level it represents a clash between the working class of Torino, with the global power i.e. Juventus, featuring in the Italian League since 1907.

The Derby d'Italia held between Juventus and Inter Milan, is one of the biggest games symbolizing the battle between two regional and European giants. The anger in this derby is fueled by their competition in all fronts of football from local to global. There have also been suspect player transfers from one team to the other instilling more passion in player's performance.

Juventus Trophies & Achievements

Juventus holds the record most Serie A titles, with a whooping 36 titles. They are also subsequently the top title holder in the Coppa Italia with 15 wins. Since its inception Juventus have always been included in the debate for the best team in Europe. They are among the few elite clubs to win all three major UEFA tournaments, the Champions League, the Europa League and the Cup winners Cup.

CompetitionNo. of TitlesSeasons
Serie A361904–05; 1925–26; 1930–31 to 1934–35; 1949–50; 1951–52; 1957–58; 1959–60; 1960–61; 1966–67; 1971–72; 1972–73; 1974–75; 1976–77; 1977–78; 1980–81; 1981–82; 1983–84; 1985–86; 1994–95; 1996–97; 1997–98; 2001–02; 2002–03; 2011–12; 2012–13; 2013–14; 2014–15; 2015–16; 2016–17; 2017–18; 2018–19; 2019–20
Coppa Italia151937–38; 1941–42; 1958–59; 1959–60; 1964–65; 1978–79; 1982–83; 1989–90; 1994–95; 2014–15; 2015–16; 2016–17; 2017–18; 2020–21; 2023–24
Supercoppa Italiana91995; 1997; 2002; 2003; 2012; 2013; 2015; 2018; 2020–21
UEFA Champions League21984–85; 1995–96
UEFA Europa League31976–77; 1989–90; 1992–93
UEFA Super Cup21984; 1996–97
Cup Winners' Cup11983–84
Intercontinental Cup21985; 1996
Serie B12006–07 (promotion)
Juventus Trophies & Achievements

Juventus Fan Following

Juventus has garnered a lot of fans following through their feisty and entertaining display of football, not just in Italy but also worldwide. They have multiple fan clubs, with flocking supporters from various parts of the world. Juventus have more than 40 million followers on Facebook, more than 60 million+ followers on Instagram, an estimate of 10 million+ followers on twitter and about 36 million followers on TikTok. Juventus is also one of the most viewed clubs domestically with 8 million+ estimated domestic fans.

Future Goals

Juventus have been a Serie A giant since a long time, however since their Champions League exit in 2017, they have faced dismal results in any endeavour they partake in despite investing heavily in players and corresponding management. It is upon the shoulders of Igor Tudor to make something out of the team, boasting of elite talents such as Kenan Yildiz, Manuel Locatelli, Bremer and Dusan Vlahovic.

Since Juventus' fall of their rivals AC Milan, Inter Milan and Napoli have resumed their Serie A domination, thus making it the main prerogative of Juventus to take Italy back in their grasp and focus on developing the squad before venturing in foreign lands for glory but then again, this desire is their Italian heritage.

Frequently Asked Questions

Who owns Juventus?

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Juventus Football Club is primarily owned by the Agnelli family, through their holding company Exor.

How many trophies has Juventus won?

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70 titles have been won yet by Juventus.

When was Juventus Founded?

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Juventus was founded on 1 November 1897.

What is Juventus' Nickname?

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Juventus is nicknamed as the “Old Lady”.

What is Juventus' highest league finish ever?

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Juventus have won the league several times and have therefore finished in the first spot.