Alissa Pili Net Worth: NIL Deal, Contract, Salary, Investments and More

Alissa Katelina Pili has been a breakout forward from the University of Utah, who had a drastic improvement in her stats when she witnessed a rise in playing minutes above 25 minutes per game. After moving out of the USC Trojans, the Name, Image, and Likeness came into effect in 2021 through the NCAA's declaration, and it was pure bliss for athletes like Alissa Pili. She was a menace offensively, although she has not been able to replicate the success of her collegiate career while playing for the Minnesota Lynx during the 2024 season. She only tallied 2.4 points, 1.2 rebounds, and 0.2 assists while spending only 6.3 minutes of average playing time on the court in 22 games.

With a giant 6-foot-2-inch stature and about 235 lbs of weight, Alissa justifies her Samoan and Alaskan heritage. She played football as a lineman from third to eighth grade as the only girl in her league and started playing organized basketball at the age of 8. Starting with the Pac-12 Player of the Year in 2023, Alissa has come a long way, and many more great things are awaiting her in the future on her way to success. However, today we will be exploring the financial success that Alissa has attained so far in her collegiate career.

Alissa Pili NIL Deal

Alissa Pili got the leverage of getting benefits from the NIL deal for just two seasons in the league while she was playing for the Utah Utes Women's basketball team. Yet, in such a short span of time where players often take four or more years to generate such an amount of revenue, Alissa has done the unexpected. As per On3 archives, she was earning about $59 K per year from her NIL deals by monetizing any kind of fame and deals coming her way in college.

Another major reason why Alissa Pili got success on the NIL grounds during her collegiate career was due to her diverse social media presence and the amount of influence she had on platforms like Instagram with her 144K followers. Her physique and style of play draw interest to her game for the audience, and it eventually elevates her marketability as well.

The first significant NIL deal that Alissa Pili landed in her collegiate career was with Bumble as part of their "50for50" campaign. This campaign celebrated the 50th anniversary of Title IX by sponsoring 50 female college athletes with equal pay for their NIL deals. The names of the other prominent college players that this list included were Aaliyah Moore, Jada Moore, and Jada Peacock.

Brands might target her for culturally focused marketing campaigns by targeting Indigenous and Pacific Islander communities, but for now, Pili has not been much involved with such names. Rather, she is on the lookout for an explosive season that proves her worth to the pro-basketball owners and contemporary competitors.

Alissa Pili Contract

Alissa Pili was drafted as the eighth pick in the first round of the 2024 WNBA Draft Class. That's why the higher chances of landing a lucrative deal always favored Alissa since she became part of a championship-level team like the Minnesota Lynx. As expected, Alissa got the reward after signing with the Lynx and signed a rookie contract.
She inked a 4-year $324,383 contract with the Minnesota Lynx on April 22, 2024, with a team player option available for the 2024 season. As per the contract, Pili is set to earn an average annual salary of $81,096 per year under the current guidelines of her contract, as per Spotrac sources. Alissa is also eligible for various performance incentives and add-ons to her salary if she makes it to the playoffs or displays special performance in prestigious events like All-Star games. Here is a tabular breakdown of Alissa's contract:

The contract is fully guaranteed, as is standard for WNBA rookies. Pili also fulfills the criteria for marketing agreements facilitated by the WNBA. Such add-ons from the league can add tens of thousands of dollars to her annual income if she meets performance and promotional targets.

Alissa Pili Salary

Alissa Pili's salary in the 2025 season is expected to be $74,909, while carrying a cap hit of about $74,909. Last season, Alissa earned $73,439 during the first season as a WNBA player while playing for the Minnesota Lynx. All of the salary that she is receiving in the league is standardized under the WNBA's collective bargaining agreement for the athletes picked up in the first round. Therefore, we have compiled the salary that Alissa is expected to receive under her current contract as per Spotrac archives.

It is worth noting that these numbers only include her WNBA salaries and performance bonuses. The extra income from endorsements and NIL carryover that she is still receiving from her past connections will totally boost her earnings through the roof.

Alissa Pili Net Worth in 2025

Alissa Pili’s net worth is estimated at $450,000 in 2025, considering her WNBA signings along with NIL deals that she is still carrying with her. Moreover, after she was signed by the Minnesota Lynx in the first round, she gained the attention of the brands as well for her unique personality. That's why she has also landed deals with significant brands for endorsements. So this number substantiates the sum of all that financial value in the most humble way.

She saw a major jump in her evaluation in terms of financial portfolio due to the choice of brands that she has selected to have a signed endorsement deal with. That's what acted in favor of her, and if she continues to deliver on the court, various big opportunities might be waiting ahead for her in the future.

Net Worth Highlights:

• NIL Valuation (College): $59,000

• WNBA Rookie Contract: $324,383 (4 years)

• Endorsements & Sponsorships: $75,000+

• Estimated Net Worth (2025): $450,000

Alissa Pili Endorsements

It has just been a year since Alissa Pili entered the league, and she did not even get enough chances to prove her mettle to the brands with her on-court performance. Yet, Alissa has locked big brands in her bag even before playing a single game in the league. It proves how effective Alissa Pili's charm is in attracting companies from different domains and signing her, an athlete with a rare, diverse cultural background. So let's move ahead with the big names that Alissa Pili has signed so far in the pro-basketball world.

Pili has attracted several endorsement deals thanks to her unique personal brand, impressive athletic record, and cultural influence. She has aligned with major brands in apparel, health, and sports nutrition.

Nike

On June 7, 2024, Nike signed a rookie-level deal with to represent its N7 label. The N7 label is Nike's dedicated subdivision supporting Indigenous communities across North America, founded in 2009 to empower indigenous and Native American communities through sport. The particulars of this detail are not out to the public yet.

After Pili made the signing with the brand, she expressed her delight on the deal to Sole Retriever, stating, “I’m so honored to join the Nike Family as a Nike N7 athlete. Representation is important to me, and I look forward to making an impact in the league and demonstrating to all the Indigenous and Polynesian girls who love the game, that they can reach their dreams.”

Alaska Airlines

Apart from Nike, reportedly, Alissa has also gotten perks from Alaska Airlines to promote travel accessibility for Indigenous youth. It is expected to be a regional inked deal that comes with travel perks, speaking engagements, and an ambassadorial role. The value of this deal is estimated to be between $10,000 and $12,000.

Arctic Education Foundation (AEF)

When Alissa Pili got the end-of-season win bonus at the Athletes Unlimited tournament, she chose to distribute the money that she gained from it, to be donated to the non-profit organization Arctic Education Foundation (AEF). This NPO serves the purpose of imparting education for free to the ones who cannot access it easily with their current means.

Alissa Pili Investments

There is not much information available around the investments that Alissa Pili might have made in her collegiate as well as her first pro-basketball year so far, with all the wealth that she has accumulated in the league. But if the 23-year-old ever goes for investments, it would be advisable that she invests some of it in savings while chipping in around $30 K in just accounts with higher interest returns.

Stocks and ETFs can also be a better choice for her to invest, but she could put in a meager sum of $12K in blue-chip stocks, that too through proper advisory.

Alissa Pili House

It seems like Alissa Pili hasn’t purchased a lavish home yet after assessing her social media profile and online activities. However, she is reported to own a small condo in Salt Lake City that she bought during her final college year for training and personal space. It is expected to be based in Utah with an approximate value of around $215,000 featuring a 1-bedroom. Additionally, she might have made it a rental property, considering the fact that she has moved to Minnesota to join her WNBA team.