Zia Cooke Net Worth: NIL Deal, Contract, Salary, Investments and More

Zia Cooke rose to fame fast in her collegiate women's basketball. However, her scoring knack as a guard dropped immediately once she made it to the league. There were chances that she would at least make a splash in the WNBA by the end of her second year. But it did not happen, and the success she enjoyed as an aggressive scorer for the South Carolina Gamecocks faded. The foundation that she laid for the brands and the sports athlete market at that time continues to support her financially even to this day.

The 2023 WNBA Draft selection by the Los Angeles Sparks was expected to be a game-changer for Zia Cooke’s financial journey. However, she could not attract a major brand to her portfolio, and progress was nil in her rookie year. Also, her performance did not get the attention of the brands despite the fact that she is a scoring freak and brands yearn for such talent. Therefore, we'll be exploring the net worth that Zia has built over time from her college days, including her assets and investments.

Zia Cooke NIL Deal

The 5-foot-9-inch guard from the University of South Carolina, Zia Cooke, performed well enough to make her a big beneficiary of the Name, Image, and Likeness (NIL) deals. Despite being a guard, she might not be so strong on the assist end, only averaging 1.9 per game. However, she shone on the scoring end, tallying 13.6 points throughout her collegiate career. That's how Zia rose to success in NCAA competitions.

Her NIL value was estimated at over $185,000 by the end of her college career, according to On3 NIL valuations. Cooke inked deals with big names like H&R Block as part of their "Fair Shot" campaign. These campaigns spotlighted female athletes in the NIL era. Meanwhile, she also continued to bond with the local brands, which added an edge to the balance with which she used to create her marketability.

Zia Cooke Contract

Zia Cooke was a first-round 10th pick in the league and was picked up by the Los Angeles Sparks. Later, on April 28, 2023, she inked a 3 year $214,588 contract with her team to move ahead in the league. However, after testing Cooke on two different playing time averages, the squad waived her this year on January 31.

Then she signed a contract with the Seattle Storm on February 14, 2025, to join a new squad altogether. Being able to enjoy the perks of the Tier 1 scale salary, there are chances that she might also be receiving bonuses from the teams for her exceptional appearances and performances. Currently, she is on a 1 year, $66,079 contract with her new team.

The contract might also contain performance-based bonuses, appearance appraisals, and endorsement-friendly clauses, but it seems far-fetched due to its one-year length.

Zia Cooke Salary

After spending two seasons in the league with the Los Angeles Sparks, Zia Cooke was waived in the hopes of finding a better prospect. However, the Seattle Storm front office picked her up in the offseason, signing Cooke for only one season. Therefore, according to her current contract in the Spotrac books, she is expected to earn a base salary of $66,079, with the same being the average annual salary for her.

It is a chance for the Storm management to test Zia's ability to perform under pressure. If Zia goes well with it, she might enjoy rookie-scale extensions moving ahead in the league. Meanwhile, here is a breakdown of what she has earned so far in the league from just WNBA salaries.

Zia Cooke Net Worth in 2025

According to expectations, Zia Cooke's net worth is in the range of $50,000 to $200,000 in 2025. The valuation of Zia's net worth comes from the added sum of earnings from WNBA salary, NIL earnings during college, and multiple endorsement deals. However, her playing time and performance have not justified the further space for getting the net worth better. If she stands up to the expectations as a forward and has a breakthrough season, she might go beyond the 2 million mark in terms of net worth.

Another factor to consider here is that Zia Cooke is still a blooming talent in the WNBA. Therefore, it might be safe to assume that, no doubt, her talent will flourish in the league.

Zia Cooke Endorsements

Cooke has not yet revolutionised the WNBA with her performance, therefore, not many brands have approached her to promote their product despite her 269K following on Instagram. But she still has her NIL deals that she signed in college, and the brands that are still in touch with her are H&R Block, DoorDash, Bojangles, and Fenty Skin. These deals were the ones that contributed to her high NIL valuation. Today, we will be exploring the nuances of those deals.

H&R Block

Zia Cooke was one of the first collegiate athletes to sign with H&R Block under its ‘Fair Shot’ campaign. This campaign was launched to promote equity in NIL opportunities for female athletes. Notably, this deal was reportedly valued at around $25,000 and featured Cooke in digital and TV advertisements. Notably, Zia cracked this deal at just the age of 21 years old.

Bojangles

Cooke joined hands with fast-food chain Bojangles in 2022. As a regional favorite brand, Bojangles used its image in a variety of advertising media, especially throughout the South. The estimation of this deal is worth between $15,000 and $20,000.

CookOut

The Southeastern fast-food chain CookOut also enlisted Zia Cooke for promotions during her college career. Cook's rising fame in the South made her a perfect fit for the brand’s youth-oriented marketing strategy. However, the particulars about the worth of the deal and the timing are not yet determined or out in the public yet.

Zia Cooke Investments

Zia Cooke is yet to receive her deserved time on the court. However, just this year, she started playing for the Turkish Club Danilo's Pizza SK and played for the Townsville Fire in Australia last season. So there are chances that she might invest in the upcoming future once she gets streamlined income from WNBA, added income with endorsement, along with passive income coming from the international leagues. Until then, Zia is still a novice forward learning her way in the league. One of the major boosts to her financial security will be going for investment in NIL startups that promote athletes and earn millions.

Zia Cooke Cars

Zia Cooke has not publicly displayed a large or extravagant car collection. However, in 2024, she was seen driving a customized black Jeep Wrangler. It is a style icon that is worth around $45,000. But in addition to it, she has flaunted a particular car on her social media profile that even her fans can not get enough of. It is a Mercedes-Benz EQS with a price of around $104,400 for the EQS 450+ and $127,350 for the EQS 580 4MATIC.

Also, Zia Cooke was also spotted driving a Tesla in one of her videos. However, it is not confirmed whether she was driving a Tesla CyberTruck or anything else.

Zia Cooke House

Zia Cooke flaunts her couch and decorated walls through her clicks on social media, especially on Instagram. However, it is not available what the location of this residence is, along with the value of the real estate. Just this year in February, she was signed by the Seattle Storm. So there are chances that she will move again for the purpose of staying close to the Seattle training facility.

Reportedly, the last residence where she used to live reportedly cost about $3,000 per month in rent with every modern facility of a home. It was an apartment close to downtown Los Angeles. She is also assumed to be considering a property purchase once she receives a contract extension or new endorsement deal.