RB Leipzig | History, Kit, Sponsors, Trophies, Rivals and Club Value

RB Leipzig, or RasenBallsport Leipzig as it is officially called, is arguably one of the most incredible stories in modern football.. The club was founded on May 19, 2009 by the energy-drink company Red Bull GmbH, and in just over a decade, it has gone from the lower-tier ranks of German football to a consistent Bundesliga contender and European presence. It is known as "Die Roten Bullen" (The Red Bulls), and is reflective of a new-age of football that favours financial clout and management to rise to the top levels of football rather quickly.
Currently part of the Bundesliga - Germany's top-flight league - RB Leipzig plays its home matches at the Red Bull Arena located in Leipzig, Germany. Be sure to bear in mind that this was once very much a fledgling club in comparison to German football's historic giants, so it would have once been a dubious prospect to build a club that challenged all forms of professional football. The German football team, now under manager Ole Werner, consisting of a football squad with around 25 players, is now striving and pushing the boundaries, not only in Germany, but also competing to prove themselves on the biggest stage.

RB Leipzig History & Key Facts

RB Leipzig has experienced an unprecedented ascent. RB Leipzig was created from purchasing the playing rights of SSV Markranstädt, where Red Bull had a clear mandate to promote the team into the Bundesliga in eight seasons. Achieved unnecessarily in the 2016 2. In the Bundesliga season, RB Leipzig became automatic Bundesliga entrant, finishing as runners-up. Following that, in their first season in the Bundesliga (2016–17), RB Leipzig finished second and again qualified directly for the Champions League.
RB Leipzig’s preposterous advancement had it loved for its efficiency and loathed for its commercial model. Some fans embraced the team as a successful modernisation of German football, while others disdain it for commercial ownership, undoubtedly undermining components of German football’s tradition and the famed 50+1 rule.

RB Leipzig Net Worth

RB Leipzig has developed into one of the most financially secure football clubs in Germany due to its ownership by Red Bull GmbH. The club has a valuation of GBP 228 million, which places it among the top clubs in the Bundesliga, albeit in a short time frame.
The multiple revenue generation streams of the club, with broadcasting, matchday, commercial activities and sponsorship as the bedrock of their finances. The financial backing provided by Red Bull GmbH has given the club financial stability and enabled it to attract world-class players to the club; however, the club also has significant revenue independent of Red Bull GmbH, from the increased attendance by fans, which continues to rise, as well as the growth of merchandise sales in each season.